Remove an opt-out of email status

Last updated: October 13, 2020

Applies to:

All products and plans

You can remove an opt-out of email status that was added manually by a user in your HubSpot account. This action can only be applied to contacts who were opted out manually from the contact record, through an opt-out list, or through a subscription status update via a workflow

Please note: contacts who have opted out of your marketing emails can take action to resubscribe to your emails or update their email preferences. This includes contacts who have unsubscribed from marketing emails sent from your HubSpot account, and contacts whose opt-out status was manually changed by a HubSpot user. 

  • In your HubSpot account, navigate to Contacts > Contacts.
  • Select the checkboxes next to the records you want to edit.
  • Click the More dropdown menu, then select Edit communication subscription for contact
  • In the Communication subscription panel, select the Remove opt out from all email checkbox. 


  • Click Save to apply your changes.