Get started with the marketing email tool

With HubSpot's email tool, you can quickly create branded marketing emails to engage with your active subscribers. You can reference a subscriber’s lifecycle stage, list membership, or information from their contact record to serve up the most relevant subject lines, content, and offers.

Getting started

• Manage your marketing email account settings
• Manage your marketing email account settings (Marketing Hub Starter and HubSpot CRM accounts)
• Use subscription preferences and types
• Set up your CAN-SPAM email footer information
• Connect your email sending domain

Basic tasks

• Create and send marketing emails (classic editor)
• Create marketing emails in the drag and drop editor
• Create automated emails to use in workflows

• Create page, email, and blog templates in the layout editor
• Analyze your marketing email campaign performance

Best practices 

• Improve email deliverability
• A/B test your marketing email
• Use transactional emails